Case Studies | Aquapac
A Bit About Them
Aquapac International is a British company headquartered in London, and selling all over the world in more than 60 countries. Having sold over 5 million bags, they don’t just supply consumers; their bags are used by Search & Rescue and Emergency Services, by Coast Guards and Lifeguards.
... and by many other outdoor workers all over the world. Pretty cool!
What They Were Looking For
Our initial target was to bring the cost of sale down and maintain it at under 25% for both Amazon & Google Shopping ads.
When Bernie was brought on to help with online advertising, Aquapac was having website issues with their product feed for both Amazon and Google Shopping ads. Luckily, we love a problem to solve.
We pointed them in the right direction and got developers to fix things up so we could get to work advertising their full portfolio.
What Did Bernie Do?
As products are available to purchase online, we implemented full ROI tracking and measured the value of each keyword being targeted
Managed Amazon and Google Ads accounts in both the UK and the US
Through our work, improved usability issues on the site - from user experience all the way through to the completed purchase
What Would Bernie Do?
Curiosity killed the cat, but Bernie brought it back. Let’s make amazing things happen together. Ask us anything!